Pushing boundaries
DEK: Zero Restriction Women’s line balances femininity with functionality
By Lisa Goulian Twiste
Inspired by the cutting-edge technology of its men’s line – but designed “meticulously for her” – the Zero Restriction Women’s collection uses performance fabrics, sleek styling details and precise attention to fit and detail to offer authentic activewear for today’s golfer.
“From the mat, to the studio, to the course, court and coffee dates, we create performance essentials for her busy lifestyle,” said Kristen Casner, Zero Restriction’s women’s design director. “Our women’s line strikes the perfect balance between femininity, functionality and industry-leading technology. With a precise focus on fit and fabric, we truly offer something for everyone, no matter her age, style or activity.”
For more than 30 years, Zero Restriction has been known for pushing the boundaries of performance through innovative motion-tuned technology and great design. Each women’s collection is merchandised by color, offering a mix of fun, fashion and elevated performance that enhances her game but is just as appropriate off the course.
“For spring ’24, we’re excited to expand our color offering through a vibrant seasonal palette,” Casner said. “Tidewater, amethyst and knockout are some of our new signature hues, and each one will bring a fresh punch of bold, wearable color to her closet. Classic staple hues like storm, stingray, black and white help round out and complete the collections.”
Some of the new standout pieces include:
· Wanda Vest ($210), a 100 percent polyester windproof layer with a lightweight ciré shell, ruching detail at the collar, interior wind flap and chin guard, and stretch shirring at the back waist for a slimming silhouette.
· KJ Dress ($188) is done in a poly/spandex mesh knit with moisture wicking and a mock neck collar with interior contrast.
· Libby Rain Jacket ($345), a ZR packable shell, is seam sealed, water resistant and windproof with an adjustable hood with drawcord as well as a drawcord at the waist.
· Evie Mock ($185) in a stretch poly/spandex knit with a drawstring at the collar, drop shoulder, kangaroo pocket, and self fabric at the cuffs and bottom hem.
“In short, we are the pioneers of performance apparel for the course, the court, the trail and beyond,” Casner said. “From guaranteed-for-life waterproof jackets for your next 18 holes to breathable, moisture-wicking layers for the gym and the office, our products are designed to perform at the professional level – but are comfortable enough for everyday wear.”