SEA
ISLAND, GA (November 6, 2013) – PGA TOUR Commissioner Tim Finchem and PGA of
America President Ted Bishop today announced a significant expansion in
cooperative initiatives that benefit the membership of both organizations and
help grow the game of golf.
Among
them, Bishop said, is The PGA of America’s intention to increase the PGA Championship’s
purse to $10 million, which will equal that of THE PLAYERS Championship as the
highest in professional golf. This represents a $2 million increase over last season’s
PGA Championship, while Finchem said THE PLAYERS’ purse will increase by
$500,000 over 2013. In addition, the PGA TOUR will increase its longstanding support
of the PGA Professional National Championship and various PGA Section Championships.
Appearing
at a press conference during The McGladrey Classic at Sea Island Resort, Finchem
and Bishop outlined a program aimed at highlighting the vital role of PGA of
America Professionals in teaching and growing the game of golf:
·
A
PR campaign that will include PSAs during PGA TOUR, Champions Tour and Web.com
Tour telecasts; exposure on PGATOUR.COM; and features on Sirius/XM Radio’s PGA
TOUR channel, and will focus on the efforts of PGA professionals in teaching
and growing the game of golf;
·
A
weekly segment on “Inside the PGA TOUR” shown on Golf Channel, featuring the host PGA Professional’s knowledge of the
competitive aspects of the tournament course;
·
PGA
Professional presence at selected PGA TOUR events, commencing in 2014 with THE
PLAYERS, the three domestic World Golf Championships, The Barclays, the TOUR
Championship by Coca-Cola, the Northern Trust Open and The Presidents Cup, in
which PGA Professionals will interact with fans in various ways, such as
providing mini lessons and distributing information about golf instruction.
“We
have always believed that working together with The PGA of America enhances
efforts to grow the game and benefits the membership of both organizations,” Finchem
said. “Today’s announcement reflects what regular communication between our
organizations can accomplish, and we look forward to continuing discussions
with Ted and The PGA of America regarding further opportunities.”
“The relationship between The PGA of America and the PGA
TOUR has never been stronger for a variety of reasons,” said Bishop, 38th president
of The PGA of America. “There have been a series of cooperative efforts and today’s announcement is a further
reflection that the essence of our relationship has been our ability to jointly
do what is best for golf and our respective memberships. After all, PGA TOUR
players are also members of The PGA of America.”
About The PGA of America
Since
its founding in 1916, The PGA of America has maintained a twofold mission:
toestablish and elevate the standards of the profession and to grow
interest and participation in the game of golf. By establishing and elevating
the standards of the golf profession through world-class education, career
services, marketing and research programs, The PGA enables its professionals to
maximize their performance in their respective career paths and showcases them
as experts in the game and in the multi-billion dollar golf industry. By
creating and delivering world-class championships and innovative programs, The
PGA of America elevates the public’s interest in the game, the desire to play
more golf, and ensures accessibility to the game for everyone, everywhere. As
The PGA nears its centennial, the PGA brand represents the very best in golf.
About
PGA TOUR
The PGA TOUR is the
world’s premier membership organization for touring professional golfers,
co-sanctioning more than 130 tournaments on the PGA TOUR, Champions Tour,
Web.com Tour, NEC Series-PGA TOUR Latinoamérica, PGA TOUR Canada and PGA TOUR
China.
The PGA TOUR’s
mission is to entertain and inspire its fans, deliver substantial value to its
partners, create outlets for volunteers to give back, generate significant
charitable and economic impact in the communities in which it plays, and
provide financial opportunities for TOUR players.
Worldwide, PGA TOUR
tournaments are broadcast to nearly 945 million households in 225 countries and
territories in 32 languages. Virtually all tournaments are organized as
non-profit organizations in order to maximize charitable giving. In 2012,
tournaments across all Tours generated more than $130 million for local
charitable organizations, bringing the TOUR’s all-time total of charitable
contributions to $1.86 billion.
The PGA TOUR’s web
site is PGATOUR.COM,
the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach,
FL.